Buffalo Central Terminal Launches a New Website with Tourists, Donations in Mind
May 19, 2104
Buffalo, NY — The Central Terminal Restoration Corporation announced a redesign of their website. This new design offers a clean design with a completely reorganized taxonomy for quicker access to more popular content and a more fluid user-experience.
The new website features a cleaner, uncluttered design with optimized content and a focus on the history and restoration of the Buffalo Central Terminal. Located at its existing web address: http://buffalocentralterminal.org/ the site officially goes live today, May 19, 2014. “We are extremely happy to start this next chapter in the restoration process at the Buffalo Central Terminal. “Our website finally aligns with our commitment to restoring the Central Terminal and the professionalism of all those involved in launching the Center for Restoration Arts and Sciences.” said Marilyn Rodgers, Executive Director and Chief Executive Officer of the Central Terminal Restoration Corporation. “We believe our new website will help build the confidence of Western New York investors and the public, increasing awareness, tourists and donations.”
The Central Terminal Restoration Corporation received an in-kind donation to redesign the website from Buffalo Website Design. In addition to a new user-interface, the site features HTML5 development that enables a consistent user-experience across various devices in an effort to target tourists. “There is increasing evidence that tourists are using smart phones to search and plan their sightseeing activities in the Buffalo-Niagara region. The Buffalo Central Terminal website is now positioned to leverage that in hopes of increasing their tourist traffic and donations.” said Philip Hastings of Buffalo Website Design. The website also serves as a single platform to broadcast news, tour information, investor and supporter information to various social media channels in addition to an automated newsletter that summarizes all news activity from the previous month. “The amount of time spent in the ongoing process of managing our content has been cut in half. In many ways, our new website performs much like a customer retention tool that also enables us to focus on restoring the Buffalo Central Terminal.” said Marilyn Rodgers.
Website visitors are encouraged to visit the website at http://buffalocentralterminal.org and sign up for their monthly newsletter.
About the Central Terminal Restoration Corporation
In 1997, the 18-acre site was acquired by the non-profit Central Terminal Restoration Corporation (CTRC) for the nominal sum of $1 and the assumption of back taxes. Since that time, numerous cleaning, fund raising and public awareness events have revived the community’s passion for the building. In 1999, the Buffalo Central Terminal returned to Buffalo’s skyline as the office tower’s four clocks were repaired and relit. Following additional cleaning and abatement, the main concourse of the building was reopened for public occupancy in 2003. Since its reopening, additional areas of the interior had been made publicly accessible and the concourse has been utilized for numerous gatherings including art installations, tours and photography.
About the Center for Restoration Arts and Sciences
The Center for Restoration Arts & Sciences at the Buffalo Central Terminal will provide a hub for classroom learning experiences of a wide variety ranging from Urban Planning, Adaptive Reuse, Architecture, Engineering, Restoration Arts and more. We also offer shared space for local schools, colleges and universities to work together with local businesses and trades to enhance our regional workforce and economic development.
Central Terminal Restoration Corporation
Marilyn Rodgers, Executive Director/CEO
Phone: (716) 440-1106